Target Launches Brightspot Service

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Target is the latest retailer to jump into the wireless revolution. Their new Brightspot service offers users simple options, running off the T-Mobile Network. For $35, users grab an unlimited talk and text plan. For $50, users expand to an unlimited data plan that includes 1GB of 4G web surfing and for $65 a month, users can land 4GB of 4G service before getting throttled.

Now the prices on the plans are substantially higher than those offerings from Spot Mobile or Simple Mobile, but the act of having devices like the Samsung Galaxy S III for $399, the Alcatel One Touch for $149 or the Nokia Lumia 521 for $99, all without a long term contract, will certainly make sales a bit easier for the average consumer. The plus is, even after grabbing one of these great devices in-store, you can still pull your device to Spot Mobile and their $39.99 unlimited plan whenever you want.

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